Syndex CEO Ross Verry gives his view on how New Zealand can emerge from the Covid-19 crisis. Syndex is an online trading platform for proportionately-owned assets where all MyFarm investments are listed.
As the gates of lockdown open onto a changed landscape it's time to take stock; to look at what we have, where our strengths lie and where the opportunities are.
There has to be a silver lining and, with the right innovation and systems in place, New Zealand could emerge shining brightly.
Having worked for both the industry and the financial systems that support it, in times of peaks and troughs, I can say that as we stand on the start line of the race ahead, we have to remember New Zealand is a world class producer of food – leaders in quality, productivity and efficiency.
We have a population of less than 5 million yet we produce enough to feed many more. Our supply is important to the world. Our kiwifruit, cherries and hops are revered and exported at premium prices and, although these items may fall into the luxury category, we excel in staple goods too.
Read the full story on the NZ Herald website here.